Best answer
Considered luxury jewelry
People also ask
Is Pandora a luxury jewelry brand?
As mentioned above, Pandora is one of the top luxury jewelry brands on the market today, and this means that just like Cartier and Swarovski, their jewelry pieces are sold at a premium.
Why are Pandora products so expensive?
Essentially, all the high-value marketing and brand advertisements that Pandora puts in results in their products seeming more valuable than they may be, hence selling at a higher cost.
Why are Pandora bracelets so popular?
Despite what goes on about Pandora, the primary reason for the popularity of their bracelets has to do with the striking beauty and the stylish design of the bracelets.
What is Pandora鈥檚 marketing strategy?
Essentially, Pandora鈥檚 marketing strategy is geared towards helping you make the best choice when it comes to their bracelets and using their guided quizzes; you get to choose bracelets based on your dedication, passion stones, and creativity, all regarded as part of your essence story.